Comparable Domain Sales: What Premium Mobility Domains Are Worth

The domain aftermarket has produced some of the most remarkable returns in digital history. Understanding comparable sales is essential for any buyer or seller of premium domain names — and the data makes a compelling case for the value of mobilityservice.org and mobilityservice.net.

Insurance.com — $35.6 million (2010). The most expensive domain sale in history at the time, Insurance.com demonstrated that exact-match domains in high-value industries command extraordinary premiums. The buyer, QuinStreet, recouped the investment through organic search traffic alone within a few years.

PrivateJet.com — $30.18 million (2012). A transportation domain that sold for tens of millions, demonstrating that mobility-adjacent industries produce premium domain valuations.

HealthCare.com — $3.5 million (2012). A healthcare domain that sold for millions, establishing the market rate for premium health-adjacent exact-match domains.

MedicalAlert.com — $1.55 million (2014). A domain serving the mobility-adjacent medical alert market, sold for over a million dollars — demonstrating that even niche healthcare domains command significant premiums.

HomeLoans.com — $500,000 (2010). A financial services exact-match domain that sold for half a million, establishing a floor for premium exact-match domains in regulated industries.

Mobility.com — Estimated $250,000+. The single-word version of the mobility category has already traded at significant value. MobilityService.org and .net, as two-word exact-match domains with specific service intent, represent a more targeted and arguably more valuable asset for companies in the mobility services space.

The pattern across all comparable sales is consistent: exact-match domains in high-value industries sell for multiples of what buyers initially expect. The companies that acquire them early — before the industry reaches peak valuation — capture the most value.